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Elevate your lip game with THE WHOO Gongjinhyang Mi Velvet Liquid Lip Rouge – where royal beauty meets luxurious skincare. This semi-matte liquid lipstick delivers a vivid pop of colour that softly melts into your lips, gliding on with a silky velvet texture for an elegant, long-lasting finish.

Formulated with the secret royal court formulas GongJinBiDan and ChungHwaSoonGiDan, this lip rouge not only beautifies but also promotes blood circulation and helps brighten darkened lips. Enriched with five precious flower extracts—Lotus, Peony, Safflower, Honeysuckle, and Korean Daisy—it offers powerful antioxidant and calming effects, even for sensitive lips.

The Velvet Primer Cream Complex instantly fills in fine lines, creating a smooth, cushiony surface with an airbrushed look. Experience intense colour payoff, all-day hydration, and a regal semi-matte finish that lasts up to 12 hours.

💄 Key Benefits

  • 🎨 Rich, Vivid Pigments: Pure color payoff that softly melts into the lips.

  • 💋 Velvety Smooth Finish: Semi-matte texture that fills fine lines for a plump, refined look.

  • 🌸 Soothing Floral Extracts: Lotus, Peony, Honeysuckle, Safflower & Korean Daisy calm and protect sensitive lips.

  • 🔁 12-Hour Wear: Comfortable and long-lasting formula resists fading, smudging, or drying.

  • 👑 Brightens Dark Lips: Herbal complexes promote circulation and restore natural vibrance.

🎨 Available Shades

  • A curated selection of 3 luxurious, universally flattering shades for every mood and occasion.

📝 How to Use

  1. Apply directly onto clean, dry lips using the included applicator.

  2. For a blurred lip look, apply a small amount to the center and blend outward.

  3. Reapply as needed to intensify color or refresh hydration.

👑 Why Choose THE WHOO Velvet Liquid Lip Rouge?

  • Infused with traditional royal skincare secrets for lip care and beauty in one.

  • Combines makeup performance with skin-loving ingredients.

  • Delivers an effortless semi-matte finish without the dryness.

🛍️ Why Shop at GlamGlobal.co.uk?

  • 🇬🇧 UK-based official retailer of THE WHOO and premium Korean cosmetics.

  • 🧾 100% Authentic Products, fresh and sourced from official distributors.

  • 🌍 Fast worldwide shipping with secure checkout.

  • 🎁 Free samples with every order & top-rated customer service.


Enhance your lips with royal elegance – shop THE WHOO Velvet Liquid Lip Rouge now at GlamGlobal.co.uk and experience long-lasting beauty fit for a queen.

Orders & Shipping

About Glam Global UK

Glam Global UK is a genuine business registered in England under Glamglobal Ltd  (Company No: 15456055). Our office headquarters is located at GlamGlobal Ltd
27 Old Gloucester Street
London, WC1N 3AX

Order Processing

We process all orders within 1-2 business days at our UK-based warehouse. Unfortunately, we cannot make changes to an order after it is placed. Please ensure all details are correct when checking out.

During high volume periods, processing can take up to 5 business days. You will receive confirmation when your order ships with tracking details to monitor its progress directly via Royal Mail.

Shipping Policies

UK Orders

  • Free standard shipping on orders over £50
  • Delivered by Royal Mail within 5-7 business days

Shipping Details:

  • Origin of Shipments: Some of our products are shipped from our warehouses in the United States or Korea. This allows us to offer you a diverse range of quality products. We want to assure you that all items are carefully selected and undergo strict quality control before dispatch.

  • Estimated Delivery Time: Please allow 7-10 days for delivery, considering the additional time required for shipments from the United States or Korea. This ensures that your orders reach you securely and in excellent condition. Please note any tax from International Delivery is included in your price paid at checkout.

International Delivery to UK Tax:

  • Included in Price: Please note that any tax from international delivery is already included in the price you paid at checkout. This is to provide you with a seamless and transparent shopping experience, and there will be no additional charges upon delivery.

Order Changes: Once an order is placed, we regret to inform you that we cannot make changes to it. Therefore, please double-check all details during the checkout process to ensure accuracy.

International Orders from countries other then the United Kingdom 

  • Shipping fee calculated at checkout based on destination
  • Import duties and taxes may apply upon delivery

Returns Policy

  • 90 day return window
  • Original shipping fees are non-refundable
  • Contact customer service to initiate a return